How It Works
From public data to your sales pipeline
DonorSignal combines multiple public data sources with proprietary scoring to deliver leads that are qualified, enriched, and ready for your team. Here's the process.
990 Revenue Screening
990 Revenue Screening
We mine IRS 990 public filings to identify nonprofits with $500K+ revenue — the threshold where CRM investment makes sense. Over 120,000 organizations qualify.
Technology Detection
Technology Detection
We scan every nonprofit website to detect their current donation platform, CRM, and fundraising tools. Basic PayPal button? Expensive legacy system? We know.
Event & Auction Cross-Reference
Event & Auction Cross-Reference
We cross-reference auction platforms and event listings to identify nonprofits with active fundraising programs — the clearest signal of donor engagement and budget.
ICP Scoring & Qualification
ICP Scoring & Qualification
Each prospect is scored across 9 weighted dimensions and BANT-qualified. You receive only leads that meet your specific ideal customer profile.
Enrichment & Delivery
Enrichment & Delivery
Decision maker contacts are verified, organizational context is packaged, and leads are delivered directly to your pipeline — ready for your sales team.
Ready to fill your pipeline?
Tell us about your product and ideal customer profile. We'll show you how many qualified leads are in your target market.